Platform Guide

Messaging: WhatsApp Cloud API, SMS, Inbox & Campaigns

How Momo Pulse handles WhatsApp text and voice, bulk SMS, the unified inbox, campaigns, templates, sender IDs, and delivery tracking.

Published March 2, 2026· Updated March 19, 2026

Messaging: WhatsApp Cloud API, SMS, Inbox & Campaigns

Momo Pulse brings WhatsApp, SMS, and conversational messaging into one workspace. Send and receive messages, run campaigns, manage templates, and track delivery — all from the same platform that handles your calls.

WhatsApp Cloud


WhatsApp Cloud API

What's Supported

  • Text messaging — send and receive text messages via Meta's Cloud API
  • Voice calling — WhatsApp voice call APIs for both inbound and outbound
  • Media messages — images, documents, and rich media delivery
  • Read receipts — track sent, delivered, read, and failed states in real time
  • Inbound webhooks — every incoming message triggers a webhook with signature verification

Setting Up WhatsApp

  1. Complete the Embedded Signup flow from Communications > Settings to connect your Meta Business Account
  2. Your WhatsApp phone number is automatically mapped to your tenant channel
  3. Webhook signature verification is enabled automatically for security
  4. Send a test message and verify the inbound reply arrives in your inbox

SMS Platform

SMS Launchpad

Quick Send

Send a single message to any phone number instantly. Navigate to Communications > Quick Send, select SMS or WhatsApp, enter the recipient, compose your message, and send.

Bulk Campaigns

For larger audiences:

  1. Go to Communications > Campaigns > Create Campaign
  2. Select a contact group as your audience
  3. Choose or compose a message template
  4. Launch the campaign — monitor delivery, failures, and opt-outs in real time
  5. Pause or cancel anytime if issues arise

Sender IDs & Short Codes

Manage your sender identities from Communications > Sender IDs. Upload authorization documents, track approval status, and maintain clean sender identity governance.


Unified Inbox

The Inbox (/app/communications/inbox) is where all conversations live:

  • View all threads across WhatsApp and SMS in one list
  • Reply to customers directly — the channel is selected automatically based on the conversation
  • Assign conversations to team members for clear ownership
  • Add notes for internal context that customers never see
  • Label conversations for categorization (support, billing, urgent)
  • Close/reopen issues to track resolution status

Templates

WhatsApp requires pre-approved templates for outbound messaging outside the 24-hour window. Manage templates from Communications > Templates:

  • Create templates with variables (e.g., {{1}} for customer name)
  • Submit for Meta approval and track status (pending, approved, rejected)
  • Use AI-assisted template generation for faster authoring
  • Sync templates from your WhatsApp Business Account

Delivery Tracking

Every message has a delivery lifecycle:

Status Meaning
Queued Message accepted by Momo Pulse
Sent Delivered to the carrier/provider
Delivered Confirmed received by the recipient's device
Read Recipient opened the message (WhatsApp only)
Failed Delivery failed — check error details in message logs

Monitor delivery health from the Communications home page which shows outbound trends, delivery rates, and campaign status charts.